Quiz – Purpose Drives Design

Question 1 of 6

1. Question

What role does authentic purpose play in design decisions?

A core filter turning decisions from arbitrary to intentional

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A slogan for the marketing team

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An optional nice-to-have

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A replacement for user research

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Question 2 of 6

2. Question

What happens when teams operate from a genuine why?

Intrinsic motivation rises and user engagement deepens

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Teams lose all direction

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Products become less coherent

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Motivation depends only on bonuses

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Question 3 of 6

3. Question

What does embedding purpose into design practice require?

Visible commitment, regular reflection, and values-choices alignment

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A one-time mission statement

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Keeping the why to leadership only

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Ignoring stated values in practice

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Question 4 of 6

4. Question

Whose idea that people buy why you do it is cited?

Simon Sinek

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Steve Jobs

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Don Norman

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Peter Drucker

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Question 5 of 6

5. Question

Match each purpose practice to its meaning.

Sort elements

Leaders act on the purpose
The team revisits the why
Stated values match design decisions

Visible commitment

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Regular reflection

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Values-choices alignment

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Question 6 of 6

6. Question

Your team keeps making inconsistent feature choices with no clear rationale. Applying this capsule, what should you define first to guide decisions?

An authentic purpose, your genuine why

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A bigger marketing budget

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More competitor features to copy

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Tighter release deadlines

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